We came across a re-occurring issue of graffiti and events advertising posters being displayed on our hoarding on the Leece Street area.
The hoarding was next to a frequently used bus stop and was also a heavily pedestrianised route.
To combat this issue we contacted the local graffiti group who are based on the adjacent street to the project.
We had already agreed to provide a section of hoarding to involve the guys during the construction phase but this was in a much more prominent area and was of a benefit to us both.
ZAP Graffiti agreed to carry out the works to the busy Leece Street area using a couple of up and coming ‘graffiti artists’ who they have taken on as part of a disadvantaged children group a few years earlier.
The art not only made the hoarding look tidier, it prevented any other people advertising or carrying out ‘tagged graffiti’.
This has since been covered over with our client’s advertising wrap, and a different section of the hoarding has been used by the ZAP Graffiti group, who we are continuing to work closely with as the project progresses.
Entry submitted by Bowmer and Kirkland
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