Community engagement goes a long way towards improving the image of the industry. Sites based in schools have a particularly good opportunity to enthuse young people about construction and help tackle perceptions at an early age.
See the examples below for how one site went the extra mile to engage their school:
- The site designed an educational mobile game specifically for the pupils at the primary school where work was taking place.
- ‘Build My School’ shows children exactly how their new school was constructed through a series of mini games.
- The game requires the player to select a character, choosing from a variety of roles based on the actual site staff.
- The app is split into six levels: demolition, groundworks & drainage, superstructure & envelope, electrics, interiors and landscaping.
- Each level begins with a relevant construction fact before the game. When the level is complete, a question related to the fact will be asked to earn bonus points.
- The games themselves are fun and educational, improving pupils’ numerical and language skills, and cognitive abilities including memory, co-ordination and spatial awareness.
- As the levels are completed, the children will see parts of their school appear, piece by piece becoming the finished building.
- A leaderboard keeps track of scores, encouraging classmates to replay the game.
Feedback from pupils has been positive, and the company plans to implement it on other school projects in the future.
Monitor report. Morgan Sindall. London. September 2017.