Cyclist injuries and deaths on the roads of Great Britain is an ongoing hot topic with a reported 109 deaths on the roads in 2013 (gov.co.uk).
The site at Chelsea Creek, London was contacted by the Met Police to assist and facilitate a Cycle Safety Event in the community as part of the ongoing ‘Exchanging Places’ campaign. The purpose of the campaign is to raise cycle safety awareness on the roads of London, in a bid to reduce injuries and death rates.
The event itself gives cyclists the opportunity to sit in a HGV and gain understanding of the blind spots experienced by HGV drivers. On the day, the police also undertake bike marking as part of the BikeRegister scheme and the local council provide a ‘Dr.Bike’ to undertake bike health checks for those attending the event.
The event took place on 20/04/2015 from 7.30am – 10am and was received very well by both the current 650 odd workforce on the Chelsea Creek Site and those passing by the busy cycle route on Townmead Road where the event was set up.
A total of 18 persons sat in the HGV, 52 bikes were marked and the bike doctor was busy for the duration.
The Chelsea Creek team aim to work with the Met Police on a regular basis, to deliver the event to our workforce and local community, raising cycle safety awareness in a bid to reduce injuries and fatalities on the roads of London.
To find out more about the planned dates for future Exchanging Places Events, click below.
Entry submitted by St George PLC (The Berkeley Group)
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