Local Area Tourist Map for Annual Flower Festival

With our Sloane Street project being located a stone’s throw from many London attractions, we encounter a high number of tourists and members of the public who often ask information from our traffic marshals regarding finding tourist attractions.

Being located in the heart of Chelsea we envisaged an increased footfall of pedestrians due to the ‘Chelsea in Bloom’ celebration that is displayed in the borough alongside the RHS Chelsea Flower Show.

We discussed this with our client, who developed a handy folded leaflet and map which served as a visual aid detailing exactly where each flower display was located around Sloane Street.

We were then able to distribute these to the public via our traffic marshals in order to assist people in finding and taking part in the #chelseainbloom festival.

This was met with great feedback from the general public.

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Entry submitted by McLaren Construction


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