Wear it Pink day is one of the biggest fundraising events in the UK and is organised by Breast Cancer Now, a charity dedicated to research into preventing breast cancer, catching it earlier, and treating the disease properly at every stage to ensure it takes as few lives as possible.
The aim of Wear it Pink day is to raise awareness of breast cancer and to raise money for Breast Cancer Now. This event began in 2002 and takes place in October, as part of breast cancer awareness month.
Wear it Pink day takes place on the 18th October 2019.
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