Embodied Carbon Poster
To help site personnel understand what is meant by embodied carbon, Mace created an embodied carbon poster, relating the impact of making one brick to the impact of making a pint of beer.
By translating an impact into a language people can understand it helps communicate what can be a somewhat abstract concept.
Since many people working on site like to drink beer, so who would throw that away?
This is used as a poster on Mace sites and as part of our training.
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Andrew Kinsey
Head of Sustainability - Construction
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